3.Designed Around the Rider

Blog post description.

4/16/20261 min read

black blue and yellow textile
black blue and yellow textile

Designed Around the Rider

Most products are designed first.
The rider adapts later.

We do the opposite.

Every system starts with the rider’s position—
reach, angle, width, posture.

From there, geometry is defined.

This isn’t customization for marketing.
It’s engineering based on real input.